Pierce Atwood attorney Michael C. Hernandez provided an overview of trademarks and trademark law for participants in MCE’s Top Gun program. Topics included:
- Defining trademarks
- Likelihood of confusion
- How to establish trademark rights
- … and more
According to its website, MCE’s 15-week Top Gun program is designed for entrepreneurs looking to grow their business through access to the “right tools, resources, and related mentorship.” Pierce Atwood is pleased to be a Top Gun program sponsor.
Michael Hernandez provides legal counsel to business and product owners on the usage, protection, and enforcement of trademark assets.